What is SEO?
A lot of people ask me “what is SEO?” I tell them in terms that they’ll understand. SEO is a marketing tool that’ll help you attract many more visitors and potential customers to your website. Search Engine Optimisation is the practice of optimising a web site in order to increase the rankings on search engines. Most people wont click any further than the front page of the search engine, so it’s important to your company that your site is as highly ranked as possible in order to draw in the most customers possible.
Choosing a company who provide website design for companies throughout Scotland, make sure they build your site completely SEO friendly, so you don’t have to do it all over again when you choose to optimise it.
With the Design / SEO Company
* Make sure there is no wasting time
* the team of SEO Engineers get to work on your site together with the design team
* does the company policy offer a simple policy that will not be compromised: first page ranking or you pay nothing!
Does your company want to be in the front page of the Search Engines?
Many companies say “We want to be top in Google or at least the front page” Yet I see thousands of websites on page 3065 +, Why?
Their designers have not designed the website with optimisation in mind! Here’s the shocking truth they may not know what optimization is. They may think it’s to do with keyword stuffing but for optimization this will do nothing but upset the readers and the search engines. In fact, a properly Search Engine Optimised site will be built from the ground up in order to be perfectly optimised for its purpose. It is important, then, that you also make sure you choose the best designer for your company’s requirements. This is why a full SEO Questionnaire similar to the one Internet Marketing Scotland use will be very useful to help your clients.
Reaching The TOP With Optimization
If you are serious and really want your business to be the top of Google with millions of natural results in the search engines like Google, Yahoo! and MSN, then you MUST set up an effective and online marketing strategy!
When you are confident your current Web Designers In Scotland or through the UK can do this for you then go ahead until then I would recommend that you shop around, so your expectations can be met.