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When developing a site, it is important to consider its content marketability. To achieve this, one has to ensure that the site has interesting and useful content which can be easily searched through search engines. To guarantee the ease of search for your website, it is wise to employ a Search Engine Optimization or SEO service.
These services ensure that your website content could easily be accessed by searching keywords or phrases in popular search engines like Google and Yahoo. SEO services write or fix articles to assure that users can access them without much difficulty and effort.
In as much as these services are very convenient and useful, they could get expensive. It is not practical for those just starting out with their websites, and so new webmasters and site developers should learn the works of an SEO service and bear utilize them when writing articles and website content.
To write articles with excellent searchability, one must invest on research and data gathering. One must know how users frequently search for content in the web. It is important to find out which words and phrases users use to find topics connected to your chosen website content. People use phrases more often than words when searching on a topic in search engines.
To ensure that your site will get visited, take note of the phrases that are commonly typed out. In writing website content, it is wise to use these phrases in your articles. The number of times you use these phrases in your article increases the possibility of it coming up in the search engine once searched for. It is advised to use the keyword or phrase once for each paragraph.
Tools in the Internet which notes the number of times that the keyword or phrase appears in the article in percentages are also available. These tools advise that the phrase should appear at most 5% of the time throughout the article.
Take note, however, that articles should be reader-friendly. The articles should not be text-heavy and long, as it will make it difficult for the reader to process the text. Short paragraphs, short sentences or phrases in bullet points easily retains the interest of the reader and helps him digest information without difficulty as well.
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