Signing up to use an easy shopping cart software is a breeze. Of course many shopping carts make it so amazingly easy just to sign up with them, be it for their free trial or to sign up proper and pay subscription fees. Now I've come across a few carts that do not reveal their real self until you discover it when you sign up with them.
Everything Is Completely FREE
Do you actually buy that? Nothing's free in this world. There's bound to be some catch hidden some where. One that I actually spotted was the fact that this cart was completely free. You sign up and use it and there's no monthly subscription fee at all. Amazing right? So then I go catch-hunting. I discovered that this cart is not actually 'free' as advertised. You have to start paying monthly fees on features that you will need to use for your cart. So the more features you use, the more you pay – monthly! Of course you can argue that it will still be free if you do not use those features. Then again, your cart would not be as good compared to your competitor's store then if it's too basic. Something to think about.
Low-Priced Subscription Fee
Well, if you do not get them free, then you try to get a nice low-priced one to save you some money then. What with all the product pricing being so competitive these days, making a profit is rather hard. So after much digging around, I discovered that this cart may be low-priced BUT they take a percentage of your profit! So you may be saving a wee bit on monthly subscription fees but what's the point when whatever sale you make a small chunk of it is taken by the company? Bear in mind that you also need to factor in some fee for shipping and payment gateways.
So when you finally found an ecommerce shopping cart that you like and nothing looks suspicious, be sure to check if there are any hidden charges. Look for the fine print as companies these days do not normally advertised them out. I found one cart that actually charge for contacting their technical support! As if paying subscription to use their product was not enough, what more when you run into trouble or if their solution causes problems THEN you have to pay for asking for help. Ironic is not it?
My advice is to always check what is being offered when you pay for a shopping cart. Do not just look for the monthly subscription fee as there could be a tonne of hidden charges somewhere. It's a price war out there but users should take precaution so as not to be short-changed due to their ignorance.