When you type something in the search box, you receive a list of web results that contain that query term. People often like to visit sites which appear at the top of this list because they believe that those are more relevant to the query. In the event you ask yourself why a quantity of these sites rank better than the others, you will conclude that it is because of a powerful web promotion process called Search Engine Optimization (SEO).
SEO is a technique which helps search robots to find and rank your website higher than the other sites according to the search query. Therefore, SEO allows you to get traffic from search engines.
Here we provide our dear readers with SEO free tutorial which covers all of them need to know about SEO- what is it, how it it work and differences in the ranking criteria of major search engines.
1. How Search robots Work?
Unlike humans, search engines are text-driven. Although there's increasing advances in expertise, search engines are far from smart creatures who can feel the beauty of the design or enjoy the sounds and movement in movies. In lieu, search engines crawl the Web. This brief explanation is not the most exact because search engines perform several activities in order to deliver search results; crawling, indexing, processing, calculating relevancy and retrieval.
they crawl the Web to see what is there. This task is performed by some program called a crawler or a spider or Google bot, as is the case with Google. Spiders follow links from one page to another and index everything they find on their way.
2. Why Is SEO So Important For Affiliate Marketers?
Why is SEO so important for Affiliate Marketers? The answer to this query is not only simple, but also it is very obvious. That is because it helps you cut through the clutter. With SEO, you will enter the competition in your niche. By following the most effective strategies for optimizing your site, you can gain a larger number of customers who will have an interest in your net site in lieu of other ones.
3. What Are The Differences Between The Major Search Engines?
Although the basic principle of operation of all search engines is the same, the minor differences between them lead to major changes in results relevancy. For different search engines, different factors are important.
There were times, when SEO specialists joked that the algorithms of Bing are intentally made the opposite of those of Google. While this may have a grain of truth, it is a matter of fact that the major search engines like different stuff.
There are many examples of the differences between search engines. For instance, for Yahoo! and Bing, on-page keyword factors are of primary importance, while for Google links are very important.
4. Why Is On-Page SEO Important?
If you want that people find your web-site basically, it is better to appear higher in the search rankings as high as feasible by optimizing your web-site for your selected keywords (usually to keywords). Without this, the other sites will likely rank much higher than your web-site when your keywords are being searched.
5. How Can You Optimize Your Website?
You can optimize your net site by ensuring that the elements of your web page such as; your URL, title and heading tags, links, and the body text which include your keywords in the proper density in order to make your net site more favorable to search engines. On-page SEO also includes definite elements of cleaning up your HTML code to make it more search engine friendly. There's some examples of on-site SEO include selecting a URL that contains your keywords, and making a page title that makes use of keywords as well.